Samantha’s unique eye and take on telling clients’ stories have guided House of Joy to be recognized in both print and digital publications. Her attention to detail and way of approaching design takes into consideration not only the guest experience, but also how guests feel. Drawing on the nuances of each brand and what sets them apart, her work as a Creative Director helps leverage that inner essence, bringing the story to imagery that ultimately sells all on its own.

Samantha's detail-oriented mind and personal drive to elevate the industry, combined with her ‘keep it real’ perspective have garnished praises from colleagues and clients for the last decade. Don't just settle for brand photos — get photos that speak loudly about your brand.

Meet Samantha

Her work has been featured in Style Me Pretty, The Knot Magazine, Green Wedding Shoes, Mingle Magazine, Magnolia Rouge Magazine, Modern Luxury, Long Island Bride and Groom, and more!

Most recently, she was named One to Watch by The Knot as a mentor to others in the wedding industry. 

Awards & Recognition 

Chris Ropp, Garnish Catering

"My Creative Design experience started with a simple phone call. Samantha’s thoughtful interview process was enlightening. I honestly felt our creative flow come through in her words. When the day came for our photoshoot, she had a plan in place, and we started instantaneously. Her direction was concise and thought provoking without being overbearing or intrusive. Samantha’s way of working with my team was a site to behold. We are a group of
gruff old chefs, and she was able to put us at ease and make the day fun for all.

kind words

let's work together –

Since 2016, Samantha Leenheer has worked to build House of Joy into a sought-after, six-figure creative business. She’s tackled every challenge, learned from others’ mistakes, and overcome every growing pain — and now she’s ready to help you do the same. Work directly with House of Joy’s owner and creative director to improve your business’s structure, bolster your service offerings, and develop your design team with one-on-one business coaching, styling, or creative direction.

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